Elan's Blog

  This is a follow-up to my earlier post on the ground reality of AI. No, AI isn’t going to replace marketing roles, at least not yet. But you might get replaced if you’re still working like it’s 2021. Not by AI. By someone who knows how to use it better than you. If you’re not using ChatGPT, Gemini, or similar tools reflexively (as a natural part of your daily workflow) you’re already falling behind. The “10x marketer” idea has been around for years. But now, thanks to AI, it’s actually achievable. Here’s how GPT can help you become one, primarily by making you less reliant on cross-functional support either you are a paid marketer, SEO, designer, or a social media marketer.

  There are usually three kinds of people when it comes to AI: 1. The realists They know AI is just a tool and a useful one for certain kinds of problems. They’re focused on adapting and get on with life. Don’t get caught up in talk of jobs getting replaced or superintelligence. 2. The ones with something to gain They have a product, a fund, or a narrative to push. So they lean into the hype, sometimes stretching the truth to keep excitement (and investment) high. 3. The followers They take the hype at face value. And they often end up repeating what the second group says, without questioning it.